Client: Foreman
Category: Commercial Equipment (Motors, Pumps, Grinders, Compressors, Drills)
Marketplace: Amazon Mexico
Launch Stage: From scratch
Sales Milestone: MX$30,049,668+ (7-figure sales in a few months)
Foreman, a Mexican brand specializing in commercial-grade tools and machinery, approached us with a clear goal:
“We want to launch our industrial product line on Amazon Mexico — from zero — and scale quickly in a competitive category.”
The brand had no prior presence on Amazon and was competing in a space dominated by global power tool giants. With high-ticket items like water pumps, motors, compressors, drilling machines, and grinders, the stakes were high — and so was the potential.
We deployed a full-scale launch-to-scale Amazon strategy including:
1. Market Research & Positioning
2. High-Converting Product Listings
3. Logistics & Fulfillment Setup
4. Advanced PPC & Retargeting
5. Brand Registry & Storefront Design
In just a few months, Foreman achieved:
All of this was achieved from zero presence — no listings, no reviews, no brand awareness — just strategic execution and data-driven scaling.
Amazon
Foreman
Mexico
We weren't selling on Amazon until Raúl joined. He helped us open the account, create the strategy, interview and hire the Amazon team, and establish KPIs for tracking. The sales w... Show More
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An excellent experience with Raúl. His personalized and expert approach has helped me greatly. His ability to listen and understand my needs has been a great support. I highly reco... Show More
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I want to express my sincere gratitude to Raúl Tawil for his exceptional professionalism, support, and vast knowledge. Thanks to his guidance, I've been able to focus and develop m... Show More
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We were founded with the mission of selling on Amazon Mexico. Thanks to Raúl's help, we managed to become an Amazon Choice and Best Seller in our first two months of operation. His... Show More
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Raúl has been instrumental in launching the brand in the US. Despite the competitiveness of the category, growth has been steady month after month. All partners are very satisfied... Show More
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I had the pleasure of meeting Raul at various eCommerce events in Mexico, where he has continuously demonstrated a deep understanding of the eCommerce landscape. Through my interac... Show More
CEO - MerchandisePROS
Raúl is a genius when it comes to selling on Amazon. I greatly valued his knowledge of what it takes to be successful with FBA. His experience covers not only the essentials of lis... Show More
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Before meeting Raúl, our online sales were practically nonexistent. He not only guided us through entering the Amazon ecosystem, but also helped us create a solid and structured st... Show More
Emotions Labs
Raúl was instrumental in unlocking the barriers that were holding us back in our digital transformation. His ability to analyze our operations and identify critical issues allowed... Show More
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